Objective
A leading car brand launched its bold and versatile new vehicle to mark its entry into the popular compact SUV segment in India. With bold and sporty stance, best in class ground clearance, powerful performance, excellent mileage and highly versatile premium interior with 3-row configuration, the brand wanted to promote this vehicle to Flipkart’s shoppers on desktop and mobile.
Solution
The brand leveraged Flipkart’s Ad Units on desktop and mobile to showcase its key features and gather leads of potential customers to book a test drive of the SUV.
Outcomes
Over a period of 2 weeks, this ad unit generated close to 4 million impressions which resulted in close to 1,300 users leaving back their details to know more about the SUV. Both the mobile and desktop creatives had an engagement rate of 10% and action rate of 2.4% across the campaign period.

Case Studies
Google approached us with the intention of increasing PPVs prior to, and during the Big...
LEARN MORE
Skullcandy is a global brand, known widely for challenging the status quo and setting trends...
LEARN MORE
With the launch of the much-awaited Hero6 series, GoPro sought to increase brand awareness, create...
LEARN MORE
Eveready identified Flipkart’s ‘The Big Billion Days’ 2017 as a golden opportunity to strengthen their...
LEARN MORE